BAJAJ AUTO LTD
Satış

Bajaj Auto Ltd Stuck In Selling Pressure

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**Bajaj Auto Ltd. –

### 🏢 **Company Profile**

* **Founded**: 1945
* **Headquarters**: Pune, Maharashtra, India
* **Chairman**: **Niraj Bajaj**
* **Managing Director**: **Rajiv Bajaj**
* **Part of**: **Bajaj Group**
* **Market Cap** (approx.): ₹2.5 lakh crore (as of 2024)

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## 📌 **Core Business Segments**

### 1. 🛵 **Two-Wheelers (Motorcycles)**

Bajaj Auto is **India’s second-largest motorcycle manufacturer** and among the top globally. Key brands include:

* **Pulsar** – Performance segment
* **Platina** – Entry-level commuter segment
* **CT Series** – Rural commuter bikes
* **Dominar** – Premium segment
* **Avenger** – Cruiser segment

It dominates the **motorcycle export market**, with presence in over **75 countries**.

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### 2. 🚖 **Three-Wheelers (Auto Rickshaws)**

Bajaj is the **world’s largest three-wheeler manufacturer**, with product offerings in:

* Passenger 3Ws
* Goods carriers
* CNG, LPG, and Electric variants

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### 3. ⚡ **Electric Mobility**

* Operates electric 2-wheeler brand **Chetak EV**
* **Chetak Technology Ltd** is the EV subsidiary
* Expansion into EV 3-wheelers and electric motorcycles is underway

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## 🌍 **Global Exports**

* \~**50% of revenue** comes from **international markets**
* Major markets: Africa, Latin America, ASEAN, and South Asia
* Strong partnerships with **KTM**, **Husqvarna**, and **Triumph** for premium motorcycle segments

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## 🤝 **Strategic Partnerships & Subsidiaries**

* **KTM AG** (Austria): Bajaj owns \~48% stake, manufactures KTM & Husqvarna bikes in India
* **Triumph Motorcycles** (UK): Strategic alliance to co-develop and sell mid-size bikes
* **Chetak Technology Ltd**: EV R\&D and production
* **Bajaj Auto Holdings**: Manages stakes in other group companies and investments

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## 💸 **Revenue Model**

| Source | Contribution (%) |
| ------------------------- | ---------------- |
| Domestic Motorcycle Sales | \~35% |
| Exported Motorcycles | \~30% |
| Three-Wheelers | \~20% |
| Electric Vehicles | \~5-7% (growing) |
| Spare Parts & Accessories | \~5% |

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## 💡 **Key Strengths**

* Strong **brand portfolio** in both domestic & export markets
* **Lean manufacturing** and **cost efficiency**
* Diversified revenue from **international operations**
* First-mover advantage in **electric scooters (Chetak)**
* Tech partnerships with global brands like KTM and Triumph

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## 📈 **Future Focus**

* Expanding **EV lineup** and charging infrastructure
* Premiumization through **Triumph-KTM alliance**
* Enhancing **global market share** through exports
* Increasing **digital transformation** in retail and service channels

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Thanks & Regards
Mohinder Singh
The Golden Farms of Equity

Feragatname

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